Customer Satisfaction of Standard Hotels in Tagaytay City Essay Example for Free

Customer Satisfaction of Standard Hotels in Tagaytay City Essay Introduction The hotel industry grew with travel, as people needed places for shelter and food along the routes they travelled, whether by land, water or air. The hotel industry is, therefore, one of the oldest endeavors in the world. (Andrews, 2009) Owners of the hotel realized that a customer has their own demand in services and facilities, that is why they developed what the hotels are offering before through what are the customer’s needs. The Hotel Proprietors Act 1956 provides a clear definition of a hotel: An establishment held out by the proprietor as offering food, drink and, if so, required, sleeping accommodation, without special contract, to any traveler presenting himself who appears able and willing to pay a reasonable sum for the services and facilities provided and who is in a fit state to be received. Hotels can be classified into different types according to their target market, size, location, facilities or ownership. (Baker.,Huyton., Bradley., 2000) Recently, the hotel industry trends towards separating the services sector between hotels. Many hotels nowadays offer recreation for a particular group of tourists. Popular family hotels, hotels for the newlyweds and hotels for people with disabilities, each of them has its unique set of services. Among the services that are indirectly related to the customers, that means that they are not involved in direct care of guests, are marketing service and bookkeeping of the hotel. Reservation, once considered one of the main hotel services, today has become an anachronism. Nowadays, in order to book a hotel clients use the services of the major tour operators. Online booking through the numerous tourist online services is getting increasingly popular. Booking.com says it offers 202,842 hotels globally. STR Global estimates that there are 187,000 hotels, offering 17.5 million guest rooms, around the globe. The Priceline Group’s supply included 200,900 hotels through March 19, Susquehanna estimates, and during the first quarter it was adding about 1,541 properties (hotels, apartment hotels, motels, hotels, residence hotels, BB’s and guest houses) per week. (tnooz.com, 2012) In the Philippines, hotels can be classified into four categories: De Luxe class, First class, Standard class, and Economy class. The higher the star rating of the hotel is, the higher its luxury level. De Luxe has 30, First class has 16, Standard has 83 and Economy has 43 as of September 2011. (tourism.gov.ph, 2011) One of the famous tourist destinations is Tagaytay City. In order for the place to accommodate guests; they have nine hotels that were accredited by the Department of Tourism. Standard Hotels offer an affordable stay and provide all basic amenities to the tourists. These hotels are considered as the best option for all those people who look out for affordable accommodations and dont find it sensible wasting money over unnecessary facilities. (EzineArticles.com) Republic Act No. 7160 otherwise known as the Local Government Code of 1991Section 5. Requirements for a standard class hotel: Location, Bedroom facilities and furnishings, Front office/reception, Housekeeping, Food and Beverage, Engeering and Maintenance, General Facilities, Service and Staff, Special Facilities. (tourism.gov.ph) Background of the Study Tagaytay has a lots of business establishments that can affect ones operations. There are a lot of hotels and establishments in Tagaytay that offer different accommodations, amenities and services such as Bed and Breakfast, Inns, Apartment Hotels, Apartel and other establishments located in Tagaytay City. Hotel Dominique welcomes the guests into a charming European – style chalet in the cool countryside of Tagaytay. The guests can hole up in a Balinese suite or cabana with direct access to the pool. But they’re more than just one place to stay. Hotel Dominique imparts the feeling of â€Å"home† when they greet guests with the warmest of smiles and attend you your needs promptly. And whether the guests spend their days sampling their signature dishes or getting a massage, guests can always come back to a room that looks like the very first day they saw it. (hoteldominique.net,2011) Hotel Kimberly nestled close to Tagaytay City’s cafà © district. It offers elegant accommodation, modern facilities, and genuine hospitality of its friendly and efficient staff. All these set against the floral landscapes, breathtaking scenery, year-round cool climate, and wonderfully idyllic atmosphere of Tagaytay City. (hotelkimberly.com, 2012) The Lake Hotel Tagaytay offers charming, unbelievably serene spaces. With each reasonably priced accommodation you’re sure to finally be in a place where everything becomes unforgettable. (thelakehotel-tagaytaycity.com,2010) Discovery Country Suites in Tagaytay focuses only on giving you these special moments that you simply will never simply forget. Whether being awed by breathtaking views of Taal Volcano and Lake or lounging away at our distinctively themed rooms, every second spent here should be savored. For some, these uninhibited pleasures may seem trivial and even insignificant. But it is these little moments that inspire us the most. (discoverycountrysuites-tagaytay.com,2012) One Tagaytay Place Hotel suites offers a refreshing vibe of Tagaytay, let our hotel’s cozy rooms and amenities tickle your senses. Stay in bed a little longer and enjoy the sumptuous comforts of a richly furnished guestroom. Indulge in local and international cuisine, Tagaytay delicacies, spa treatments, and other pleasurable choices. Go celebrate life’s most important events with friends and family at the Aurora Grand Ballroom. Live that perfect day at One Tagaytay Place Hotel Suites. (onetagaytayplace.com,2012) Days Hotel Tagaytay is an affordable luxury. An ambiance of carefully cultured elegance.Architecture, appointments and amenities of distinction.Outstanding customer service.Awesome cuisines from all over the world.Addictive flavors and captivating tastes.Creature comforts without compromise.Dedication to enhancing everyday expectations.Pleasant surprises that ensure every guest leaves happy. It all comes together in the Best Value under the Sun. (dayshotel.ph, 2012) Statement of the Problem This study will determine the level of guests satisfaction experienced by the customers through the services they offer and help to improve their services on guests. Specifically, the study sought to answer the following questions: 1. What is the profile of the respondents in terms of: a) Age b) Gender c) Educational Attainment d) Monthly Income e) Place of Origin 2. What are the levels of guest satisfaction of Standard Hotels in Tagaytay in terms of: a) Accommodation b) Front Office Service c) Facilities and amenities d) Food and Beverage Service 3. Is there a significant difference between the ratings of the respondents based on the criteria set by the Department of Tourism on the different services provided to guests by standard hotels in Tagaytay City? 4. Is there significant relationship between the profile variable of the respondents to the ratings on there level og satisfaction? 5. What action plan can be proposed? Significance of the Study This study will be beneficial to the following: Province of Cavite. This study will benefit by knowing the strategies on how to encourage tourists to visit Cavite by means of this, Cavite may attract more tourists because of the quality of the rendered services and accommodation by the hotels. Tagaytay City. This study will benefit by improving or increasing the tourists arrival in Tagaytay City. Hotel Industry. This study will benefit by helping the hotel industry to improve their service and products to the better service and strategies of their competitive life. As well as the management and staff of the hotel, and also the customers. Students. This study will benefit by helping the students to have an idea concerning the service of an establishment, which can make their study easier and realistic. Future Researchers. This study will benefitby using our study asreference or source of other studies to be conducted. Scope and limitation The researchers cover the guest and employees of standard hotels in Tagaytay city. The study is limited to six (6) standard hotels accredited by Department of Tourism in Tagaytay city. They are the respondents of the study. They will evaluate and analyze the whole production of standard hotel in Tagaytay city.The researchers will conduct a survey to 120 respondents, 20 respondents per standard hotel. Definition of Terms Accommodation- is anything done to adjust with the expectations of others. It is equated so as to address needs and wishes or to reconcile contradictory interpretations of things. Accreditation is a process in which certification of competency, authority, or credibility is presented. Amenities- Something that contributes to physical or material comfort. things that make you comfortable and at ease. Anachronism – an error in which a person, object, event, etc., is assigned a date or period other than the correct one. Department of Tourism – is the executive department of the Philippine governmentresponsible for the regulation of the Philippine tourism industry and the promotion of the Philippines as a tourist destination. Facilities – something designed, built, installed, etc,. to serve a specific function affording a convenience or service. Food and Beverage – which is the sector/industry that specializes in the conceptualization, the making of, and delivery of foods. The largest are in restaurants and bars, including hotels, resorts, and casinos. Front Office – welcomes guests to the accommodation section: meeting and greeting them, taking and organizing reservations, allocating check in and out of rooms, organizing porter service, issuing keys and other security arrangements, passing on messages to customers and settling the accounts. Guest – a person who receives the hospitality of a hotel, a city. A person who patronizes a hotel, restaurant, etc. for the lodging, food, or entertainment it provide. Guest Satisfaction is a measure of how products and services supplied by a company meet or surpass customer expectation. Satisfaction an act of satisfying; fulfillment; gratification. The state of being satisfied or contentment. . The researchers cover the guest and employees of standard hotels in Tagaytay City. The study is limited to six (6) standard hotels accredited by Department of Tourism in Tagaytay City. They are the respondents of the study. They will evaluate and analyze the whole production of standard hotel in Tagaytay city. The researchers will conduct a survey to 120 respondents, 20 respondents per standard hotel. Definition of Terms Accreditation – is a process in which certification of competency, authority, or credibility is presented. Anachronism – an error in which a person, object, event, etc., is assigned a date or period other than the correct one. Department of Tourism – is the executive department of the government responsible for the regulation of the Philippine tourism industry and the promotion of the Philippines as a tourist destination. Guest – a person who receives the hospitality of a hotel, a city. A person who patronizes a hotel, restaurant, etc. for the lodging, food, or entertainment it provides. Guest Satisfaction – is a measure of how products and services supplied by a company meet or surpass customer expectation. Satisfaction – an act of satisfying; fulfillment; gratification. The state of being satisfied or contentment.

Importance of English Essay Example for Free

Importance of English Essay Learning one of the most used language ‘’English†, is very important. There are alot of advantages of English as it helps to find a good job, we can communicate with foreigners on holidays and it makes possible to read original books which is better then translated ones. First of all, English is very important to find a good job. Sometimes the university which you graduate or the jobs you have been can not be enough to find a good job. Almost in every country, all companies’ first rule is to know English. It is a great advantage against other rivals. English is one of the most common languages in the world thats why global companies such as Coca-cola and Milka or other companies that are on other business sectors want their employees to know perfect English. Even some companies make the job interviews in English. That is why if someone wants a good job, the person should learn English. Read more: Importance of English essay Another point is that communicating on holidays or even with tourists is almost impossible with body language however English makes it possible. Imagine that you are on holiday in another country and you do not know any other languages than your mother language. It would be very hard to communicate with local people or to learn the historical places and traditions of the region. English not only helps people to have a good trip but also helps people to make new foreign friends and let them keep in touch. Thirdly, reading original books is more effective then translated ones. Even on scientific researchs or even reading novels, original ones are better to use and to understand. Sometimes it is possible that the translater of the book can use his personal ideas or to change some pages and this might cause some problems. However, on the original books there is no such a chance and it is more effective then the translated ones. Finally, on finding a good job or even reading a book or on trips, English has a high importance in all stages of life especially on social life.

Legal Defenses in Criminal Law

Legal Defenses in Criminal Law In criminal law, offenses are clearly defined. Some require a proof of the criminal act and others require proof of intent to commit the crime. Under the law; individuals may have performed illegal acts but still not be found guilty of a criminal violation because of a legally recognized justification for the actions or because legally they were not responsible for their actions (Neubauer Fradella, 2010, p. 48-49). Legal defenses in criminal law come from the way crime is defined. There are numerous defenses that are seen in criminal cases. Self-defense is the most commonly seen legal defense. Others include duress or compulsion, infancy or immaturity, mental impairment or insanity, and necessity. To be held responsible for a crime, a person must understand the nature and consequences of his or her unlawful actions. Under certain circumstances, a person who commits a crime lacks the legal capacity to be held responsible for the act. Defenses based on justifications rely on a claim t hat the accused party did take certain action now being labeled criminal but had no other choice in order to minimize their own losses or those of someone else. A justification defense deems conduct that is otherwise criminal to be socially acceptable and non-punishable under the specific circumstances of the case. Justification focuses on the nature of the conduct under the circumstances. Excuse defenses focus on the defendants moral culpability. An excuse defense recognizes that the defendant has caused some social harm but should not be blamed or punished for such harm. Justification and excuse defenses apply to all crimes. Some defenses, however, pertain to just one or a few crimes. For example, legal impossibility is a common law defense to the crime of attempt. Justification, excuse, and offense-modification defenses all relate to the defendants culpability or to the wrongfulness of conduct. There is a difference between justification defense and an excusable defense. Self-def ense and necessity are justifiable reasons and duress and insanity are excusable reasons. Self-Defense The general rule is that a person is privileged to use force as reasonably appears necessary to defend himself or herself against an apparent threat of unlawful and immediate violence from another (Pollock, 2009, p. 90). The general rule is that a person is privileged to use force when a person reasonably believes that it is necessary to defend oneself or another against the immediate threat of danger or use of unlawful force. However, a person must use no more force than appears reasonably necessary in the circumstances. Force likely to cause death or great bodily harm is justified in self-defense only if a person reasonably believes that such force is necessary to prevent death or great bodily harm. In thinking about a self-defense case, attorneys need to consider police use-of-force training and standards. Attorneys will need to know a moderate amount of technical information about firearms, gunshot wounds, knife wounds, blood splatter evidence and crime scene reconstruction in or der to review and challenge the prosecutors experts (Steele, 2003, p. 659). Attorneys investigate eyewitness memory and how the client, the deceased and any innocent bystanders were affected by the stress of the incident. If the act was committed in self-defense, then the crime is not punishable. The right to protect oneself, family, and home is recognized by the common law. Model Penal Code shows that use of force is justifiable when it is used to protect and prevent against harm. To prove self-defense, one must show proof that there was a reasonableness of fear of physical harm to oneself or another and reason to perceive an imminent danger. The amount of force used must be reasonable and related to the threat and he or she who is claiming self defense cannot be the cause of the incident. Duress In criminal law, duress is a defense to a crime if the defendant was pressured or compelled to commit the crime by another. If there was a threat of serious imminent harm to the defendant or others and no reasonable escape available, then duress or compulsion can be claimed if the crime is of a lesser magnitude than the harm threatened. The common law recognized duress as a defense for crimes but not murder. Nowadays, Under the Model Code, the defense of duress is not established simply by the fact that the defendant was coerced; he must have been coerced in circumstances under which a person of reasonable firmness in his situation would likewise have been unable to resist (Pollack, 2009, p. 83). Compulsion refers to the forcible persuasion to an act. It also means the act of forceful and uncontrollable impulse to do something in the state of being persuaded. Duress or compulsion can take many forms other then physical force. It can be threats used under the heads of obedience to ord ers, martial pressure, and necessity. Duress excuses criminal behavior where the defendant shows that the acts were the product of threats inducing a reasonable fear of immediate death or serious bodily injury (Pollack, 2009, p. 83). Committing a crime because of fear of immediate danger allows state laws to excuse the criminal conduct. Duress excuses criminal culpability only if the defendant is in imminent fear of bodily harm by another with no escape and the crime cannot be any serious personal violent crime, such as homicide. To be cleared by reason of duress, the defendant must not have also been reckless in putting themselves in harms way. Although not universally recognized, woman will use the defense of battered woman syndrome. This is to say that that assailant, typically female, becomes helpless because of constant abuse and is forced to commit crime because they fear there is no escape. Infancy Infancy and immaturity is a legal defense and has been seen in criminal cases. Infancy means the state or period of being a minor and is a lack of legal capacity to be held responsible for a crime due to the age of the perpetrator. Infancy, in this case, means only that the child does not have the capacity to determine right and wrong, the age of infancy is set by case law or statute (Pollack, 2009, p. 70). The legal defense of infancy is a form of defense known as an excuse so that defendants falling within the definition of an infant are excluded from criminal liability for their actions, if at the time they have not reached an age of criminal responsibility. According to the common law, a child under the age of seven is clearly not responsible for their actions even if the child confessed to the act. A child between the ages of seven and fourteen is still considered infant and is not responsible but some cases can be overturned. The Model Penal Code establishes that any individual under the age of sixteen is to be tried in juvenile court but any individual older than sixteen but younger than eighteen at the time of the incident can be tried in adult criminal court if the juvenile courts wave jurisdiction. The exact age at which a person is no longer considered a juvenile, and can this be prosecuted as an adult, differs from state to state (Neubauer Fradella, 2010, p. 49). Most of the state courts that have addressed the issue have declared that the infancy defense is inapplicable to juvenile court prosecutions because it was intended to guard children from the harshness of the adult penal system and therefore has no relevance to a rehabilitation-oriented juvenile court system. In the criminal law, each state will consider the nature of its own society and the available evidence of the age at which antisocial behavior begins to manifest itself. Juvenile delinquency is a form of immaturity and a childs criminal violations. Common crimes include theft, burglar y, sale or possession of drugs, and criminal damage and vandalism to property. Insanity Insanity is a legal defense where a defendant claims to have been under mental impairment during the time of the crime. It is a legal term and refers to any mental illness that meets the legal threshold for incapacity. Defendants claiming insanity plead that they are not to be held responsible for their actions. In common law, courts held that if the defendant had no understanding or memory to know what he was doing was wrong, he was like an infant or world beast and, therefore, not culpable (Pollack, 2009, p. 73). Daniel MNaghten was a woodworker who believed he was the target of a conspiracy involving the pope and British Prime Minister Robert Peel. In 1843, MNaghten traveled to 10 Downing Street to ambush Peel, but mistakenly shot and killed Peels secretary. During the ensuing trial, several psychiatrists testified MNaghten was delusional. A jury agreed, declaring him not guilty by reason of insanity. This was the first case seen with the defense of insanity. To determine pure ins anity of a defendant, certain rules are followed such as MNaghtens Rules and a right and wrong test is administered because insanity is an affirmative defense. To establish criminal incapacity under this test, a defendant must introduce at least some evidence to show that, as a result of his mental condition, he did not know the nature and quality of his act or did not know that the act was wrong (Pollack, 2009, p. 75). The defendant must show burden of proof and competency to stand trial. In some cases, when the defendant is not declared legally insane, diminished capacity defenses are used such as premenstrual syndrome, post partum depression syndrome, intoxication, post-traumatic stress syndrome, and battered woman syndrome. Necessity Similar to duress, necessity is a defense used when the pressure that makes the defendant commit the crime comes from an outside source. In this case, the factors that affect the defendant come from the physical forces of nature instead of another human being. Necessity is sometimes referred to as the Choice of Evils. The evil sought to be avoided must be greater than that sought to be prevented by the law defining the offense (Pollack, 2009, p. 87). Necessity excuses criminal conduct when it is done only to avoid an even greater harm. If one believes that they or another is about to suffer significant bodily harm and there is no other reasonable legal alternative to engaging in the criminal conduct, then one may claim this legal defense and not be held responsible. For example, if you are being chased and enter a random home without permission to seek shelter and contact the police, then it is excusable and you will not be charged with trespassing although you did not have permissio n. But here, your actions would probably be excused as being done out of necessity. Necessity is another legal defense that must be proven by a preponderance of the evidence. An example is the possession of marijuana as a medical necessity. The defense of necessity excuses criminal actions taken in response to exigent circumstances, and is based on the premise that illegal action should not be punished if it was undertaken to prevent a greater harm. The test for necessity requires that the defendant faced with a choice of evils choose the lesser evil; it does not require that the evil perceived must be illegal under the law. (Graybiel, 1994). Conclusion Justifications and excuses represent exceptions to those generally applicable prohibitory norms, precluding conviction and punishment in certain defined circumstances even where an actor has engaged in prohibited conduct or caused a prohibited result. A justification centers on the external, objective circumstances that surround an otherwise criminal act and seeks to determine whether, on balance, the act has benefited (or at least not harmed) society. In contrast, an excuse generally focuses upon an actors individual characteristics and subjective mental state and aims to determine whether he can justly be held accountable.

American Identity Essay -- History Indians Historical Essays

American Identity Works Cited Not Included American identity has been created by many events throughout the course of history. This country was founded on the clashing and mixing of many different cultures and lifestyles. One of the most important periods of time for this country was during the period of conflict between Americans and Native Americans over land rights. Americans had an idea of manifest destiny and that this land was theirs for the taking. The Americans were going to walk through anyone who opposed them in this quest for land. The treatment of the Indians during this time period was harsh, cruel, and violent to say the least. It is in this treatment that Americans came to view the Indians as a ?racialized other? and where race began to matter. This early thinking is what created our American identity which is based on race.   Ã‚  Ã‚  Ã‚  Ã‚  In the early settling of this country, when the English first encountered the Indians they viewed them as uncivilized beasts. ?The first English colonizers in the New World found that the Indians reminded them of the Irish? (Takaki, 28). To the English the Irish represented a lower and uncivilized class of people, a group that the English considered to be beneath them. This association was the beginning of creating an ?Indian Race.? The Indians were different then Irish in they had a reddish tint to their skin. This was important because this lead further to their separation by their color. The Indians were further looked at as...

Cadburys Communication Campaign :: Business Management Studies

Cadburys Communication Campaign Section B- Communications campaign The product I have chosen for this communications campaign is Cadburys. Cadburys is an existing product which consists of many different types of chocolates. The company is aimed at all ages but mostly young adults and children. Cadburys are sponsored by much company but one of their main sponsors is Coronation Street. â€Å"Coronation Street is the most watched programme on UK Television; it has a 35 year pedigree and reaches more than 15 million households, although a number of possible suitors were mentioned it was Cadbury who came forward with a  £10 million package to create a sponsorship which has set the benchmark for broadcast sponsorship in the UK.† quote taken from the Cadbury website. As you can see Cadbury have one of the biggest sponsorship deals and with this it allows the company to enhance their name and reputation. One campaign which Cadbury have already used was a poster campaign the posters they used looked like this: Poster Campaigns Here are three posters you will have seen out and about this summer. Image of Happiness Comes from Within poster Image of Let Your Happiness Bubble Over posterImage of The path to Happiness is paved with Mint Chips poster As you can see from the posters, with this Campaign Cadbury tried to advertise their different varieties of dairy milk instead of just the original dairy milk. When preparing a communications campaign, the business needs to set objectives which may include: Informing  · For Cadburys to inform the public about this product, they have to tell the public what the public is and what it contains. Persuading  · When people hear about this product they might not take any notice so one of the businesses objectives is to persuade the public to buy this. This can be done by putting making the chocolates stand out against the others in the market. Reminding  · As there are so many other business out there in the world people might forget that your product exist, so sometimes the public need

Howards End :: essays research papers

Young, pretty Helen has left her London home to visit the Wilcox family estate, Howards End. (Helen and her sister Margaret met Mr. Wilcox and his wife while traveling in Germany.) Margaret was also invited to Howards End, but stayed home to care for their 16-year-old brother Tibby who has hay fever. From Howards End, Helen sends Margaret several letters describing the beautiful estate and the energetic, materialistic Wilcoxes. Her last letter sends a shock through Margaret when she reads it: Helen has fallen in love with Paul the youngest Wilcox son. When Mrs. Wilcox dies not long afterward, she leaves a handwritten note behind asking that Howards End be given to Margaret. But her pragmatic husband,Henry, a prominent businessman, and her greedy son Charles, a struggling businessman, refuse to act on the matter and never mention it to Margaret. One night, Margaret and Helen run into Henry, and they discuss the case of Leonard Bast; Henry warns them that Leonard's insurance company is doomed to failure, and they advise him to find a new job. But poor Leonard, who associates the Schlegels with all things cultural and romantic--he reads constantly, hoping to better himself--resents this intrusion into his business life and accuses them of trying to profit from his knowledge of the insurance industry. Margaret and Henry develop a halting, gradual friendship. When the lease expires at Wickham Place, the Schlegels begin looking for another house (their landlord wants to follow the general trend and replace their house with a more profitable apartment building). Henry offers to rent them a house he owns in London, and when he shows it to Margaret, he suddenly proposes to her. She is surprised by her happiness, and after considering the proposal, she accepts. Shortly before Margaret and Henry are scheduled to be married, Henry's daughter Eviemarries a man named Percy Cahill; the wedding is held at a Wilcox estate near Wales. After the party, which Margaret finds quite unpleasant, Helen arrives in a disheveled state, with the Basts in tow. She declares indignantly that Leonard has left his old company, found a new job, and been summarily fired; he is now without an income. Helen angrily blames Henry for his ill-considered advice. Margaret asks Henry to give Leonard a job, but when he sees Jacky Bast, he realizes that he had an affair with her 10 years ago, when she was a prostitute in Cyprus. Margaret forgives him for the indiscretion--it was before they even met--but she writes to Helen that there will be no job

Kmart Corporation

Kmart Corporation Calandra Kimbrough BUS 692 Strategies in Human Resource Management Dr. Lao January 21, 2013 Kmart is an American chain of discount stores headquartered in the United States. The chain purchased Sears in 2005, forming a new corporation under the name Sears Holdings Corporation. Increasing productivity is one of the most critical goals in organizations such as Kmart. In this paper I will be assessing the technology requirements relevant to employee productivity, staffing systems, career development systems, and training systems used by Kmart. Training Training is essential when hiring new people to an organization.Training refers to the methods employers use to give new or present employees the skills they need to perform their jobs. Training is one of the most profitable investments an organization can make. No matter what business or industry you are in the steps for an effective training process are the same and may be adapted anywhere. The first step is establishi ng a needs analysis. Training needs analysis is a systematic method for determining what caused performance to be less than expected or required (Blanchard 2010). An effective training needs assessment analysis will help direct resources to areas of greatest demand.The assessment should address resources needed to fulfill organizational mission, improve productivity, and provide quality products and services. This step identifies activities to justify an investment for training. The techniques necessary for the data collection are surveys, observations, interviews, and customer comment cards. Several examples of an analysis outlining specific training needs are customer dissatisfaction, low morale, low productivity, and high turnover. The objective in establishing a needs analysis that is used at Kmart is to find out the answers to the following questions: – â€Å"Why† is training needed? â€Å"What† type of training is needed? – â€Å"When† is the training needed? – â€Å"Where† is the training needed? – â€Å"Who† needs the training? and â€Å"Who† will conduct the training? – â€Å"How† will the training be performed? By determining training needs, Kmart can decide what specific knowledge, skills, and attitudes are needed to improve the employee’s performance in accordance with the company’s standards. Training is necessary if you notice a need for performance improvements and operational problems and changes. The second step is developing training programs and manuals (Infande, 2012).This step establishes the development of current job descriptions and standards and procedures. Job descriptions should be clear and concise and may serve as a major training tool for the identification of guidelines. Once the job description is completed, a complete list of standards and procedures should be established from each responsibility outlined in the job description. Th is will standardize the necessary guidelines for any future training. The final step is evaluating your training program after you have initiated it. This step will determine how effective and profitable your training program has been.Methods for evaluation are pre-and post- surveys of customer comments cards, the establishment of a cost/benefit analysis outlining your expenses and returns, and an increase in customer satisfaction and profits (Infande, 2012). There are several obvious benefits for evaluating a training program. First, evaluations will provide feedback on the trainer’s performance, allowing them to improve themselves for future programs. Second, evaluations will indicate its cost-effectiveness. Third, evaluations are an efficient way to determine the overall effectiveness of the training program for the employees as well as the organization (Infande, 2012).Staffing Staffing systems involve complex processes and decisions that require organizational direction, coordination, and evaluation. Most organizations must create mechanisms for managing their staffing system and its components. Such management of staffing systems requires consideration of both administration and evaluation, as well as legal issues. Staffing factors may also cause problems. Some examples of why poor staffing can be a problem are too heavy a workload, an under staffing can cause people to make mistakes.Hiring people who are inexperienced to do the job which may have them making costly mistakes. Also hiring people who are lazy, or have bad attitudes can cause low morale among the workers that can lead to good people quitting. Career Development Providing ongoing career development programs is one strategy a business can use to retain employees and reduce turnover. It’s in the best interest of a company to ensure all employees are properly trained, kept up-to-date on the latest trends and developments in their field, and are generally interested in furthering th eir individual careers.The task of overseeing training programs and working with employees on assessing and improving their skill levels, as well as ensuring workers are in the position best suited to them is left to the career development manager. Kmart is becoming much more proactive in its training of employees. A great deal of importance has been placed on training and development. Kmart is starting to commit to helping its employees develop the skills needed to succeed in its retail and corporate environments. Conclusion The need for training your employees has never been greater.As business and industry continues to grow, more jobs will become created and available. Customer demands, employee morale, employee productivity, and employee turnover as well as the current economic realities of a highly competitive workforce are just some of the reasons for establishing and implementing training in an organization. To be successful, all training must receive support from the top man agement as well as from the middle and supervisory levels of management. It is a team effort and must be implemented by all members of the Kmart corporation staff to be fully successful.For a training program to be successful, the trainer should be conscious of several essential elements, including a controlled environment, good planning, the use of various training methods, good communication skills, and trainee participation (Infande, 2012). ? References Infande, D. A. (2012). The Four Basic Steps in the Training Process. Retrieved July 23, 2012 Blanchard, P. N. & Thacker, J. W. (2010). Effective Training: Systems, Strategies, and Practices (4th ed). Upper Saddle River, N. J: Prentice Hall. ISBN: 9780136078326